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With the Cape Epic as their proving grounds, they went all in on XCO/XCM, creating one handbuilt mountain bike wheelset that has since developed right into a full vary of carbon street, gravel, XC & enduro rims and wheels with beneficiant lifetime ensures & crash alternative insurance policies. And there are extra wheelsets within the works…
South Industries handmade carbon rims & wheels, made in South Africa

South Industries didn’t wish to simply design carbon wheels, they wished to develop and manufacture them solely in-house. “No compromise, no shortcuts.” And the yr that two cyclists with aerospace & electrical engineering backgrounds launched in 2016, they already had their first 370g, 28mm inside XC rim ridden to a victory within the Cape Epic prologue beneath South African MTB racer Robyn de Groot.

A stable begin.

Chances are you’ll not have seen the identify South Industries on Bikerumor earlier than, however we’ve most likely seen a few of their carbon handiwork. They’ve been a contract carbon rim producer for German light-weight specialists Tune for a number of years, and so they additionally promote subtly South-branded rims on a few of their very own full wheelsets just like the 22mm inside Tune Crosser Carbon GX endurance street wheels.
Tech particulars & Hookless Carbon Rim Fashions

Now, with 8 individuals serving to lay up carbon rims and construct wheels by hand in-house, South Industries has 4 fundamental hookless tubeless carbon wheel choices:
- RX Highway, a mid-depth aero street rim set – 32mm deep, 22mm inside entrance (370g) & 41mm deep, 20mm inside rear (380g)
- GX Gravel, a mid-depth journey all-rounder – 32mm deep, 22mm inside (380g)
- 29 XC, their benchmark cross-county & marathon racing rim – 22mm deep, 28mm inside (370g)
- Enduro, a tricky path & gravity rim in 27.5″ – 23mm deep, 28mm inside (430g); or in 29″ 25.5mm deep, 31mm inside (495g)

All rims use a mix of varied carbon fibers – T300, T700 & T800 – to supply the absolute best performing rim construction. South Industries rims are subjected Influence Testing, Schwalbe’s Tyre Blow of Testing, Spoke Gap Fatigue Testing, the College of Stellenbosch’s Spoke Pull-out Power Testing, ISO 4210-7 Greenhouse Testing, UCI Influence Testing for GX & RX rims, and Dynamic Drumroll Testing for GX. Plus, all of them adjust to ETRTO normal dimensions.
Lifetime Guarantee & Crash Substitute Program

Handmade carbon wheels aren’t low cost, however South Industries is assured in what they make, and wish to make deciding to experience their wheels a straightforward determination. They are saying they sweat the main points, and each little course of. Combing the “hardest unbiased testing” with real-world testing, South Industries is assured they provide the “final mixture of lightness, sturdiness, and luxury”.
So, all of their full carbon wheels include a Lifetime Guarantee towards defects for the unique proprietor, and a beneficiant Lifetime Incident Program crash alternative coverage meaning it gained’t price you an arm and a leg for those who ultimately do you handle to interrupt them.

In the event you crash one in every of their wheelsets and injury the carbon rim inside 2 years of whenever you purchased it, South Industries will change the rim at no cost. After two years of using them, they’ll nonetheless change a broken carbon rim for 1/2 of its retail value. And if completely area it, and drive your automotive into the storage together with your bike on the roof, or again over one in every of your carbon wheels, they’ll nonetheless change the carbon rim for 50% of its retail value.

They even prolong the identical guarantee on their carbon rims, constructed up into a whole wheelset by different wheel builders and even you the tip client.
Components, labor, and transport are NOT coated, nor are merchandise which were misused or clearly abused out of their authentic design intent. “In brief, in case you are in our nook, we’re in yours.“
South Industries carbon wheels – Pricing & availability

South Industries manufactures all their carbon rims in-house in South Africa, with rim costs having lately dropped to round $550 / 550€ per rim, relying available on the market. They are saying they at all times have rims readily available, and in addition preserve a spread of Hope, Tune & Trade 9 hubs in inventory to construct up for patrons in round two days.

In addition they have a reasonably wide selection of worldwide distributors in South Africa (Bike A Lot), Europe (a number of new distributors within the works), the UK (Shore Traces), Canada (Privateer), Australia (Dawson Sports activities) & Singapore (Path Plus). Most inventory a restricted number of rims and construct their very own most well-liked full wheels, however all can get you no matter rim you want inside a couple of week. And South Industries is engaged on making their in-house constructed full wheels extra obtainable globally within the close to future.

