Nukeproof designs its “gravity-oriented” bikes in Northern Eire, however the model has deep roots within the American mountain bike scene of the 90s. Now Nukeproof is having a homecoming of kinds, supplementing its European operations with a brand new distribution middle in Salt Lake Metropolis, Utah.
The growth means Nukeproof’s bikes and elements are actually simply obtainable for American riders on-line. The model can also be partnering with brick-and-mortar bike outlets so potential patrons can get a way of how the bikes appear and feel earlier than dropping their hard-earned money at their favourite store.
All images c. Nukeproof
“We’re tremendous stoked to have the ability to serve US prospects regionally,” Inga Kaufmann, Nukeproof’s Director of Advertising Operations and US Model Supervisor, mentioned in a press launch. “Individuals will be capable to contact and really feel the bikes earlier than shopping for, and we’ll be capable to react faster to buyer calls for. Nukeproof has constructed an ideal status in Europe and the UK by way of supporting racers, creating riders and investing in the neighborhood — we’re excited to do the identical [in the U.S.]”
What’s on the way in which?
Nukeproof has a formidable roster of athletes in its steady, together with Elliot Heap and Kelan Grant. Riders for Nukeproof have racked up each UCI Downhill World Cup Wins and Enduro World Collection total championships.
“I’m actually excited to see Nukeproof open up sellers within the USA. Going into my tenth yr with Nukeproof, we’ve had some nice instances. Plus, it’s an excellent excuse to come back over to the States for a couple of occasions,” mentioned Sam Hill, one other athlete for Nukeproof-SRAM Manufacturing facility Racing.
Right here’s an inventory of Nukeproof bikes now obtainable within the U.S.
Tremendous Enduro:
Giga 297 | 180mm | $4899 – $7899
Giga 290 | 170mm/180mm | $4899 – $7899
Enduro:
Mega 297 | 165mm/170mm | $3799 – $7599
Mega 290 | 160mm/170mm | $3799 – $7599
E-Bike:
Megawatt 297 | 170mm | $6099 – $9599
Path:
Reactor 290 | 130mm/150mm | $3699 – $7599
Gravel:
Digger | $2299 – $3599
Hardtail:
Scout 290 | 140mm | $1599 – $3799
Youth:
Cub Scout 24” 26” | $999 – $1399
