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Helmet firm Lazer and extreme-sports-affiliated vitality drink maker Crimson Bull introduced right now the discharge of two Crimson Bull-branded helmets. The event marks the primary time non-Crimson Bull-sponsored athletes can sport the emblem on their skulls (by way of typical shopper channels).
Lazer and Crimson Bull partnered with skilled bike owner Wout Van Aert to launch the helmets, that are Crimson Bull-themed editions of Lazer’s Vento KinetiCore and Strada KinetiCore fashions.
“Lazer at all times has been my favourite helmet model, even earlier than I turned knowledgeable athlete. To have fun our long-lasting and profitable collaboration, I used to be supplied to create my very personal helmet design,” Van Aert shared in a press launch.
Crimson Bull styling, rotational safety
The helmets are styled within the shimmery Crimson Bull blue, accented with white font and with a delicate Crimson Bull brand adorning the highest rear. And whereas unlikely to provide anyone wings, they could encourage riders to ship with a little bit further verve à la Crimson Bull Rampage. In case further stoke results in further crashes, each helmets are 5-star rated by Virginia Tech.

That’s as a result of the KinetiCore line supplies built-in rotational influence safety and is a proprietary various to the extra ubiquitous MIPS system.
“The results of this built-in design is superior multi-directional safety that enables riders to cost the path with confidence. KinetiCore’s built-in know-how additionally makes use of much less total materials for improved air flow, a lighter-weight helmet design, and fewer plastics utilized in development,” Lazer claims.
The Strada KinetiCore is Lazer’s all-around possibility, weighing in at 230g, accessible in 4 sizes from small to extra-large, and with an MSRP of $110. In line with Lazer, they’ve made sufficient Crimson Bull Stradas to fulfill demand after which some.

In the meantime, the Vento KinetiCore may attraction to riders of the clock-racing selection. The Vento is sculpted to attenuate drag and enhance airflow, leading to a cooler journey. Just one,994 Crimson Bull-branded Vento KinetiCore helmets can be found worldwide. They arrive in small, medium, and enormous, and run $300.

Take a look at each Crimson Bull KinetiCore choices at Lazer’s web site.

